Advertising Expert Witnesses

This highly qualified expert has extensive experience in the areas of telecommunications, advertising technology, IT, and computer software. He earned his BS in mathematics and systems science from UCLA and completed graduate work in electrical engineering and statistics at Loyola Marymount University in Los Angeles. He currently holds 10 patents involving human-computer design. He is active in his field as an author of several industry publications. He has formerly held a number of technology-related roles, including scripting and development director for Time Warner Cable, technical designer for Intertek Corporation, and lead interface designer for Rovi. Currently, this expert serves as a senior technology analyst for an advertising sales and production services company, as well as the owner of a technology consulting group in Washington.

This expert has over 40 years of experience in marketing across various industries, with experience in financial services, economic damages, restructuring, bankruptcy, and fiduciary duties. He earned his BS in business administration and management from Indiana University. He has worked as a business consultant since 1990 focused on sales, marketing, and project management. He has developed numerous marketing campaigns, as well as consulted with business clients in developing marketing strategies. He has held executive positions with companies in industries ranging from energy to pharmaceuticals and currently serves as the president of two consulting firms with a focus on business consulting and litigation support.

This expert has extensive experience in the security industry, with his work focusing on off-duty police survival, law enforcement, field drug identification kits, investigations, social media intelligence, executive protection, and training standards. He earned his BS in strategic security and protection management from National American University and currently holds several certifications, including professional crime investigator, social media intelligence expert, and body language specialist. He currently holds one patent for a firearm part. He has formerly served as an infantryman in the US Army, a weapons handler for Lockheed Martin, a protective security specialist for International Development Solutions, an executive protection specialist for K17 Security, a police corporal for the United States Department of Defense, and a mobile security operator for GardaWorld Federal Services. Currently, this expert is the owner of a security consultancy in Virginia.

This highly-qualified expert has extensive experience in the commercial printing, direct mail, and database utilization industry. With over 40 years of experience in the field, he has experience with targeting and response analysis, printing technology, paper technology, major suppliers in the printing industry, the US Postal Service, and future trends in direct marketing. Before beginning his career in commercial printing, this expert earned his BA in economics and management from Trinity International University and completed a 14-month graphics training program through R.R. Donnelley. His former positions include book group account sales for R.R. Donnelley and Sons, vice president of marketing for Teenage Research Unlimited, marketing programs manager and franchise programs director for Moore Response Marketing Services, and account executive for Personalized Graphics, a division of GBF Graphics. For over 15 years, this expert has served as the principal and owner of a commercial printing company in Illinois.

This expert has been working in consumer electronics and electrical utilities for over 30 years, and has extensive experience with solar panels, electronics manufacturing, data analytics, semiconductor packaging, and portable electronic products. He earned BS and MS in mechanical engineering from the University of Wisconsin and the University of Rochester, respectively. He holds 4 patents including in low profile managed memory components and high-density electronic connectors. He formerly worked as a director of product marketing at Motion Computing and Staktek and as director of product development at Heliovolt. He also served as a chief technical officer at Pecan Street Incorporated. This expert is currently a chief technical officer and vice president of engineering at a solar energy start-up in CO.

This marketing expert has extensive experience in food marketing, marketing research, and consumer behavior. He graduated summa cum laude from the University of Pennsylvania with his BA in cultural anthropology and his BS in economics before earning both his MA and PhD in marketing from Yale University. He is a member of the Society for Consumer Psychology and has held positions such as board director of the Student Federal Credit Union at the University of Pennsylvania and marketing consultant at ZS Associates. This expert is also involved in his field as an author of several peer-reviewed publications and as a speaker at multiple industry conferences throughout his career. He has previously served as a consultant for major companies such as Pepsi and is currently an assistant professor in food marketing at a business school in Pennsylvania.

This highly qualified expert has over 20 years of experience in his field, with demonstrated experience with semiconductors, ROM, DRAM, SRAM, 3D stacking, and signal interfaces. He earned his BA in electrical engineering at Union College before completing his MS in electrical engineering and PhD in material science at the University of Vermont. He has he's several roles throughout his career including being a senior research and development scientist at IBM Microelectronics, the director of technical marketing at Innovative Silicon Inc., the IP strategy director at Rambus Inc., and the memory development engineer at Invecas Inc. Most recently, he served as an adjunct professor of semiconductor physics at the University of Vermont.

This highly-qualified expert has 25 years of experience in marketing and product innovation for personal care products, with her work focusing on beauty, consumer products, consumer behavior and product positioning. She earned her AA in merchandise marketing at the Fashion Institute of Design followed by her BA in Business Administration at the University of Phoenix. She began her career as a visual merchandising manager at Macys and P&G Professional before going on to serve in senior marketing positions at Millennium Salon Systems, John Paul Mitchell Systems, and Spilo Worldwide. She is currently the founder and president of a beauty and lifestyle brand consultancy in California.

This highly-qualified business executive has almost 30 years of leadership experience in credit card product development and management, as well as marketing and finance. He earned his BS in finance and accounting from Boston University and his MBA with a focus on marketing and management from Iona College. Formerly, he held positions as a senior vice president of partnership marketing and product development at Bank of America Card Services, the vice president of cobranding business and product development at Alliance Data Retail Services, and the senior vice president and director of retail and commercial card services at Huntington Bank. He is currently the managing partner at a strategy and advisory firm located in New York City.

This expert has over 15 years of experience in the pharmaceutical industry including sales, operations, marketing, distribution, and project management. This expert earned his BA in business management from Georgia Institute of Technology and later earned his MBA at California Coast University. In addition, this expert is a certified Project Management Professional and is certified in medical sales from the Health Industry Distributors Association. He has held several positions throughout his career including director of national accounts at Valeant Pharmaceuticals, director of managed markets at Mallinckrodt Pharmaceuticals, director of sales, marketing, & operations at Assertio Therapeutics, and director of sales, marketing, & operations at Advanced Mircroclean. This expert is currently an account manager at an independent technology and equipment lessor in California.

This expert specializes in vocational testing and earning capacity assessments. He earned his BA from the University of Utrecht and his MA from Webster University before serving as a marketing coordinator and sales representative at 3M. After 3M, he began his career in consulting and worked for the United Marketing Group as a business and economic consultant. This expert is active in his field as a member of the American Rehabilitation Economics Association and as a diplomat member of the American Board for Vocational Experts. Further, he is published on the topics of future earnings capacity and forensic reporting. Currently, this expert serves as a consultant in Pennsylvania, where he regularly conducts vocational testing and earning capacity assessments.

This expert specializes in designing and implementing national market-driven campaigns, constructing and managing place-based and social marketing initiatives, and analyzing and transferring data for decision making. She has extensive experience creating culturally sensitive communications, specifically working with multi-ethnic populations, marginalized groups and gender identity based audiences. This expert earned a BA in speech communications from the University of North Carolina, Chapel Hill, and a MA in mass communications from Howard University. Currently, she serves as the president and CEO of a marketing and communications firm in South Carolina. She also serves as the chief program officer for an international healthcare coordination firm, catered towards senior citizens. Her work has been applied in over 25 urban, suburban and rural markets throughout the United States.

This highly-qualified expert has nearly 30 years of experience with real estate, insurance, sales and litigation consulting. She earned her BA in economics at the University of Illinois at Champaign and both her MBA and PhD in business and marketing at Florida Atlantic University. She is a certified building contractor and a licensed public adjuster and private investigator. She spent 12 years working as a senior vice president of sales and marketing at Summit Hotel Management Company. She has also formerly served as an assistant professor of business at Florida Atlantic University and Lynn University. This expert currently serves as a real estate developer and contractor and a major real estate and construction company and as a public insurance adjuster at a public adjuster company. In addition, she oversees her own litigation consulting company in Florida, where she provides expertise in insurance, real estate and construction for legal disputes.

This highly qualified legal marketing expert earned his BA from the University of Illinois at Urban-Champaign and a JD at Emory University School of Law. He is very active in his field as a member of the Association of Legal Administrators and is a member of the strategic planning task force with the Legal Marketing Association. In addition, he published several books on law firm associate marketing and has won industry awards including the Legal Marketing Association Lifetime Achievement award. He has formerly held roles as the director of marketing for Winston & Strawn and client service and marketing partner at Ungaretti & Harris. He is currently the CEO of the world's leading law firm marketing, branding, and website development company.

This highly-qualified expert has extensive experience in healthcare sales and brand management. She earned her BS in nursing from Pacific Union College and is licensed as a registered nurse and as a public health nurse. She is also certified as a six sigma yellow belt and in global marketing and management in turbulent times through the Thunderbird School of Global Management. She formerly spent 15 years as a clinical nurse in various healthcare settings. She then transitioned to medical device sales and management, serving as a senior sales representative for Boston Scientific, as a services manager for Medtronic, Inc., as a marketing manager for Zoll Medical, Inc., as a clinical support and services zone manager for B. Braun Medical, and as a senior business development manager for Semler Scientific. She is currently a senior principal consultant for a brand strategy consultancy and a senior sales manager for a medical risk-assessment company.

This highly qualified expert has over 25 years of experience in the strategic marketing industry. She earned her BS in marketing from Providence College before going on to earn her MBA with a concentration in finance from the University of North Carolina-Chapel Hill. She is very active in her field as a member of the Consumer Banking Association, is a member of the board of directors for Wonderfund, and is a member of the marketing committee and chief marketing officer for the executive summit for Gartner, Inc. She has held several roles throughout her career including serving as the director of marketing at Circles, Inc., Welch Foods, Inc., and Liberty Mutal Insurance. During her tenure at Liberty mutual insurance, she also served as the vice president and manager of marketing as well as the vice president and senior manager of customer advocacy. She went on to be the chief marketing officer and customer officer at Rockland Trust Bank. Currently, this expert is the principal and senior consultant at a marketing consulting firm in Massachusetts.

This expert is highly experienced in the area of IT and offshore outsourcing, with expertise in all aspects of outsourcing such as strategy, provider capabilities, provider selection, outsourcing contracts, BPO, and cybersecurity. He earned his BA in liberal arts from Northwestern State University of Louisiana and began his career with Electronic Data Systems, serving as a sales executive, industry vice president, and a strategic business unit sales and marketing leaders. He also worked with Ernst & Young, as the managing partner for IT outsourcing & BPO services and as the global leader of cybersecurity as a service. This expert was also the CEO and founder of both United Messaging and Alsbridge. Currently, this expert is the managing partner for a cybersecurity technology and managed services firm based in Texas.

This highly-qualified expert has over 20 years of experience in economics and marketing. He earned his BBA in business administration, his MS in economics, and his PhD in economics, all from the University of Texas at Austin. He then served as an instructor and lecturer of economics at the same institution and later as a lecturer of industrial engineering and management at Israel Institute of Technology, as a research fellow at Harvard Business School, and as an assistant and associate professor of management at the University of Texas at Dallas. He is a recognized expert in his field with over 80 journal publications, 6 chapter articles, and a number of awards. He is a member of the American Economic Association, the Economic Science Association, and the American Marketing Association, among others. This expert currently splits his time between Texas and Canada where he serves as a professor of management at a prominent university in Quebec.

This expert specializes in the raising and selling of koi fish. She is the owner of a Koi farm in the midwest and has held the title for almost 8 years. She earned her BA in Science Communications from the University of Wisconsin - Green Bay. She has been in the aquatic industry for many years, having served as the President/Owner of Skippers Choice Marine Supply and the VP Marketing and Sales of Lakeside Marina.

This expert has been practicing advanced business analytics for over 20 years. He holds a Ph.D. in Business and has extensive industry experience in quantitative risk assessment and marketing analytics. He has been published in refereed journals such as the "Journal of Database Marketing", "Risk Management Journal" and "Marketing Intelligence and Planning", while he has presented on predictive analytics at conferences hosted by the Risk and Insurance Management Society, Global Risk Forum and International Business Research Conference among others. Included in this expert's core competencies are insurance claim analysis, shareholder litigation (SCA) modeling and analysis, exploratory data and text mining, "big data" manipulation and analysis, and multisource analytics and data amalgamation. Currently the Founder and Principal of his own predictive analytics and data mining consulting firm, he is also an Associate Professor of the Practice of Administrative Sciences at a major university, where he serves as the Director of the MS Program in Risk Management. This expert has authored three books on database analytics and risk assessment, as well as many white papers for various industries.