Marketing Expert Witnesses in Georgia

This highly qualified expert has nearly 35 years of experience in marketing. He received his BBA and MBA from Florida Atlantic University, before earning his PhD at Temple University. Some of the areas he specializes in are: business valuation, consumer fraud, deceptive advertising, deceptive trade practices, economic impact, intellectual property trademark, and trademark infringement. He is highly involved in his field, having authored several publications on the topic of marketing. Throughout his career, he has received numerous awards for his work. His former positions include associate dean of the school of business and public administration and chairman of the marketing department at Florida Atlantic University. Currently, this expert serves as an emeritus professor of marketing at a Florida university.

This expert specializes in designing and implementing national market-driven campaigns, constructing and managing place-based and social marketing initiatives, and analyzing and transferring data for decision making. She has extensive experience creating culturally sensitive communications, specifically working with multi-ethnic populations, marginalized groups and gender identity based audiences. This expert earned a BA in speech communications from the University of North Carolina, Chapel Hill, and a MA in mass communications from Howard University. Currently, she serves as the president and CEO of a marketing and communications firm in South Carolina. She also serves as the chief program officer for an international healthcare coordination firm, catered towards senior citizens. Her work has been applied in over 25 urban, suburban and rural markets throughout the United States.