Trademark Infringement Expert Witnesses in California

This expert is the founding principal of an intellectual property consulting firm specializing in the management, valuation, and monetization of IP. He is a certified licensing professional (CLP) with over a decade of expertise in intellectual property valuation, profit apportionment and expert witness damages testimony. Additionally, he specializes in analyses for copyright and trademark infringement, publicity rights, social media and Internet infringement, defamation, marketing strategy analyses and royalty rate determinations. He also provides valuations and monetization strategies for trademarks, publicity rights, domain names, Internet and social media assets, brand assets and copyrights for financial reporting, bankruptcy and transactional due diligence. He is a member of the International Trademark Association, the Licensing Industry Merchandisers' Association, and the Section of the Intellectual Property Law of the American Bar Association.

This highly-qualified expert earned his JD from the University of Michigan and has focused his career around trademark and intellectual property law. Formerly, this expert has a number of years of experience as a visiting assistant professor at the University of Cincinnati and the University of California, Hastings. He has additional experience as an assistant professor and associate professor at the Northern Kentucky University, before serving as a professor of intellectual property law at the University of San Francisco. Here, he was the director of the center for the empirical study of trademark law and the institute for IP and technology law. Currently, this expert is a professor of intellectual property law, business, marketing and advertising at a university in California, where he is also the director of the center for the empirical study of consumer perceptions. This expert additionally serves as a consultant on trademark and patent infringement matters with two private consulting groups.