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Merchandising Experts in Colorado
See more Merchandising Expert WitnessesThis expert graduated from Colorado State University with a B.S. in Apparel Design & Merchandising, and she has 10+ years of experience in fashion merchandising. She began her career at Freeze CMI and then held increasingly senior merchandising roles at Cole Haan for nearly five years. The expert also served as the Director of Women's Merchandising for Handbags and Small Leather Goods at Kate Spade for a brief period in 2014 before becoming an independent product merchandising, brand positioning, and channel segmentation consultant. She has strong knowledge of women's fashion merchandising, pricing, marketing, and planning.
Freelance Brand Consultant, Independent
Bachelor of Science (BS), Colorado State University
Westminster,
Colorado
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FAQs for Merchandising Expert Witnesses
What is the role of a merchandising expert witness?
A merchandising expert witness provides insight and analysis on retail strategies, product placement, pricing, and consumer behavior. They can testify in cases involving business disputes, intellectual property, or fraud.
In what types of cases might I need a merchandising expert witness?
Cases that may require a merchandising expert include those involving trademark infringement, unfair competition, false advertising, breach of contract, or any case where retail practices are in question.
What subspecialties exist within the field of merchandising for an expert witness?
Subspecialties can include fashion merchandising, food and beverage merchandising, digital merchandising, visual merchandising, and more. The right subspecialty depends on your specific case needs.
How can a digital merchandising expert witness assist in e-commerce related disputes?
A digital merchandising expert can provide insights into online sales strategies, customer engagement tactics, SEO practices, and data analytics which can be crucial in resolving e-commerce disputes.
Why is it important to hire a merchandising expert with experience in my specific industry?
Each industry has unique merchandising strategies and standards. An expert with experience in your industry will understand these nuances and provide the most relevant and credible testimony.
How does Expert Institute select its Merchandising expert witnesses?
Expert Institute offers a personalized approach to help you find the highest quality experts. We source actively-practicing professionals who match all your requirements for specialty areas, work experience, litigation history, fee range, certifications, location, and more.