A plastic surgeon was sued for violating patient privacy after she published a former client’s topless photos to advertise her clinic’s tummy tuck and breast augmentation services. The photos were published without the patient’s knowledge or permission, and were allegedly harmful to the patient’s online business as they had been published with her full name uncensored. The photos were published under the patient’s full name and without her knowledge or permission; allegedly, during their time online they had become detrimental to the client’s own Etsy business, which relied on online clients. Even when the images were removed, the link to the plastic surgery’s site would still appear as the first google result on an internet search of the patient’s full name. In the ensuing case, an individual with expertise in engine data analytics was solicited to analyze the number of views these images had received.