Prof. Michael Braun

Prof. Michael Braun

Prof. Michael Braun has several decades of experience in business marketing and the core of his research is the statistical analysis of large and complex customer databases with an emphasis on consumer lifetime value, effectiveness of advertising, and customer retention. He earned his BA from Princeton University, his MBA from Duke University, and his PhD from the University of Pennsylvania. He went on to consult for a series of technology companies while serving as an associate professor of marketing and management at MIT. He is active in his field as a member of numerous professional organizations and has published extensively in peer-reviewed journals on sales forecasting, customer retention and valuation, and predictive analytics. Currently, he serves as an advisor for a cloud-based software company and as an associate professor of marketing at a university in Texas.

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b********@s***.edu

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(215) ***-****

At a Glance

Expert Witness Activity

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Plaintiff Cases

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Defense Cases

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Other Cases

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Expert Challenges

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Malpractice Cases

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Deposition Transcripts

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Personal Litigation

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Publications

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Media & News

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Social Media Mentions

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Litigation Activities

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Litigation Analytics

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See their litigation activity, risk and credibility history

5 stars

Using Expert Radar, we uncovered a textbook chapter written by the opposing expert that contradicted his testimony, helping us secure a $44 million verdict—the largest single verdict for a single plaintiff in Kentucky's history.

Mark Alcott, Esq.

Harlin Parker

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Contradictory statements in testimony

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Misrepresentations in CVs, online profiles / bios, LinkedIn

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Biases in expert witness experience

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Financial ties with organizations they represent